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Advertisement Control

Introduction

Regulations concerning the display of advertisements are contained within the rather complicated terms of the Town and Country Planning (Control of Advertisements) Regulations of 1992. Oswestry Borough Council also has its own policies regarding advertisements. Basically, these aim to achieve an environment uncluttered by signs and hoardings whilst recognising the needs of individuals, organisations and businesses to inform the public about their services and goods.
A proliferation of signs can be environmentally unacceptable, although the importance of informing and directing the public is recognised.

Aims of Control

• To prevent unsightly/superfluous advertisements both in town and through other parts of the Borough.
• To prevent conflict between advertising signs and traffic signs/signals.
• To achieve a balance between the provision of information and the protection of amenity. Particular attention is given to advertisements in Conservation Areas and tourist/employment facilities in the countryside.

Outdoor advertisements and signs: a guide for advertisers (link to external site - Department for Communities & Local Government)

Obtaining consent

If you wish to display an advertisement, you must apply to the Borough Council for permission, supplying the following:-

• 5 copies of application form
• 5 copies of location plan
• 5 copies of drawings specifying the size of the sign, its materials and colour, and the proposed position.

This consent is required additional to any related planning permission.

N.B. It is illegal to display signs on property you do not own, without the agreement of its owner.